Badass Basic Bitch
Brianna was born in New York and raised by a single mom of 5 kids. Through her struggles with self-worth and battling an eating disorder for over a decade, Brianna found herself packing everything in her Honda Civic and moving 3,000 miles to California where she knew no one, to chase an entrepreneur dream.
She found her passion, voice, and used her scrappiness and hardships to achieve something no one ever thought she could; creating a multi-million dollar company, which she sold. But then she found herself in the middle of her own divorce leaving her a single mom of 3. Now, remarried, Brianna lives in Austin with her husband and four children, as she continues to build companies and empower women to see they are enough.
So, what is a Badass Basic Bitch? It all started at an event, in a deep debate when another woman called Brianna a “basic bitch”. Quick off the mark, she replied with, “I’m a badass basic bitch”. We are often quick to judge and quicker to jump to our own conclusions. This woman knew very little about me. She judged me simply on our few interactions with each other. She coined me how she felt I fit into her view.
These Baddie Bs are everywhere. They’re our neighbors, women at church, soccer moms, or single women at the bar. These women are all of different religions and races, they are poor and rich, married, divorced or single. But they all have one thing in common; they are ordinary women doing extraordinary things. And now, it’s time their stories are told.
Follow Brianna on Instagram: https://www.instagram.com/mombossinaustin/Follow Brianna on LinkedIn: https://www.linkedin.com/in/briannademike/Follow the Podcast on Instagram: https://www.instagram.com/badassbasicbitch/
Badass Basic Bitch
Even When It's Hard It's Fun: Lessons in Building a Business with BOXT Founder, Sarah Puil
On this week’s episode we are joined by Sarah Puil, the Founder and CEO of BOXT. Sarah shares how she started her luxury boxed wine company from scratch. She discusses the challenges of launching a new beverage brand, from post-bottling fermentation issues to the recent bank collapse. Sarah emphasizes the importance of being proactive, transparent and authentic with customers when problems arise. She also talks about Drink BOXT's focus on sustainability through refillable packaging and zero added sugar wines. Sarah details her plans for future product extensions and her vision of making BOXT America's house wine.
More about Sarah:
Sarah’s love of wine began in her early 20s when she accompanied her Dad on a business trip to Chile. They were invited to Vina Santa Rita, and as she listened to the winemaker tell stories about the vineyard and the ancient carménère grape, she was hooked. She had discovered the art of winemaking and it became one of the loves of her life.
She continued to travel, seeking out wines in Italy, France and Spain. She began exploring the intersection of individual taste expectations versus varietals and began cultivating her understanding of why she loved a certain glass of wine more than another. Her taste-first approach to making wine started here.
BOXT is Sarah’s vision brought to life, and she sets the bar exceedingly high when it comes to sourcing, crafting and delivering her wine. She remembers the stories the winemaker told and of the simple elegance of the carmenere grape. She brings all of this to the wine she creates and she makes sure she loves every single glass every single time, so that she’s confident you will too.
Connect with Sarah!
- Instagram: https://www.instagram.com/drinkboxt/
- Website: https://drinkboxt.com/
- Use code BADASS20 for $20 off your order!
Connect with Brianna!
- Instagram: @mombossinaustin
- LinkedIn: linkedin.com/in/briannademike
Follow the Podcast on Instagram: @badassbasicbitch
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Thank you to this week's sponsor, AquaTru! Get 20% OFF any AquaTru water purifier when you go to AquaTru.com and use code BBB.
